A major milestone for small business owners comes when they are able to increase their operations by hiring a new employee. Whether you’re hiring your first employee or have already gone through the...
The best client a creative agency can have is a recurring one. But you know the drill: you put a lot of work into attracting and onboarding a new client, they love your work and then – what? At best...
Accurate numbers will let you know exactly how well your business is doing. Whether it’s your revenue, profits, debt or cash flow, knowing what healthy accounting looks like for your business is a...
Sales forecasting is an important tool for managing both your business’ finances and overall strategy. Estimating future sales enables your company to make data-driven business decisions and predict...
In some circumstances, you may be able to deduct some of your company’s marketing expenses on your taxes, depending on how you classify certain business expenses or what you qualify as marketing. The...
Hiring your first employee is a major step for any small business. It’s important you follow all the legal rules and regulations that are in place for that hiring process so your agency can continue...
Profit margins can be tight in creative agencies, especially with as competitive as the market currently is. However, there are still ways you can increase your agency’s profitability. Before rainy...
Tracking your financial metrics helps give you a clearer picture of where your agency currently stands and how it can improve in the future. It also helps you point out any areas of your business...
Ad agencies by nature can be a scrappy occupation. More than most businesses, they need to stay on top of their finances to make sure they stay profitable and operate as efficiently as possible. Part...
Once you’ve started to see some growth in your marketing agency, the next step is figuring out ways to maintain that growth and make your agency as profitable as possible. In today’s highly digital...